In writing a grant that describes a program, you, the writer, are actually telling a story you want readers to believe. To do so, you need to make it as complete as possible. Journalists know that an effective lead paragraph in a news story tells the reader who, what, where, when, why, and how (together, … Continue reading Every Proposal Needs Six Elements: Who, What, Where, When, Why, and How. The Rest is Mere Commentary.